How Much Does It Cost to Open a Salon?
From startup costs to monthly expenses and funding options, this guide breaks down everything you need to budget smart and launch with confidence.
From beachy bronze to full-on sun goddess glow, tanning salons are where clients go to turn up the heat, and your tanning salon name needs to reflect that same energy. It should capture your tanning salon’s unique vibe to attract the right clientele. Whether you're opening a sleek spray tan studio, a retro-inspired tanning bed lounge, or a mobile bronzing biz, your name sets the tone (and the tan line) for your brand.
Not sure where to start for business names? Don’t worry. I’ve got you covered with glow-worthy tips and over 100+ tanning salon name ideas to spark your next big move. But first, let’s go over some of the basics of naming your business.
Choosing a name for your tanning salon isn’t just a fun part of branding—it’s a strategic move that can shape how customers perceive your business. It’s the first thing people notice, and it can make or break their decision to walk through your doors. A standout name sets the tone for your brand, drawing in the right crowd and hinting at the experience you offer. Think of it like the ideal bronze glow: eye-catching, well-balanced, and impossible to forget.
Whether your vibe leans beachy, high-end, or fashion-forward, your salon’s name should mirror that energy and speak directly to your dream clients. In this section, we’ll break down what makes a name truly shine—and how to find one that glows with potential.
A brilliant tanning salon name works hard behind the scenes. It shapes your brand identity, boosts your visibility, and sticks in the minds of potential clients. The best names are easy to remember, simple to spell, and perfectly aligned with the experience your salon promises.
To spark ideas, consider using online business name generators that combine industry insights with keywords to create options tailored to your brand. These tools can provide a jumpstart when you’re feeling stuck. Just remember, your name is crucial to leaving a lasting impression. A strong tanning salon name is like the perfect tan: smooth, noticeable, and confidently bold. Keep these key tips in mind when trying to make your salon stand out:
Go for names that roll off the tongue and stick in the brain. Bonus if they’re Instagram-hashtag-worthy. Use thematic words like ‘glow’ and ‘sun’ to generate names that resonate with your customers.
Are you luxury or laid-back? Beachy or boujee? Your name should match your aesthetic and reflect the unique tanning salon style that sets you apart.
People should know you’re in the tanning business, so don’t be afraid to include words like ‘bronze,’ ‘skin,’ or tanning.’ Not only do these keywords make your salon’s purpose instantly clear, but they also boost your visibility online. Search engines are more likely to rank you business higher when your name includes relevant SEO terms. Creating a perfect business name that aligns with your brand identity, improves SEO, and differentiates your tanning salon from competitors is crucial.
Before you fall in love, make sure your name isn’t already taken. Most importantly, check domain names, social handles, and business licenses in your area.
Let’s get to the fun part. I’ve grouped these tanning salon name ideas by vibe, so you can find the perfect fit for your brand personality.
Need cute names for your packages, bundles, or services? Try these:
Maintaining a strong brand identity is vital for the success of your tanning salon business. With a well-chosen name, a consistent online presence, and a solid reputation, you’re guaranteed a positive outcome. A great business name can help establish a strong brand and attract the loyal customers you desire. By following good business practices and using online tools like a business name generator, you’re taking the right steps to get the online visibility and consistent branding to make sure your tanning salon stands out in the competitive market.
Say it out loud. Would you recommend “Tanarchy” to your bestie without cringing? No? Keep brainstorming.
Visualize the logo. Would it look good on a sign, a hoodie, or an IG post?
Ask your ideal client. Your brand voice should speak directly to her (or him, or them).
Whether you’re spraying, sunning, or UV-ing your way to success, your name should shine just as bright as your clients’ tans.
From behind the chair to behind the glow gun—I'm here to help you build your dream biz, one golden detail at a time. 💛
From startup costs to monthly expenses and funding options, this guide breaks down everything you need to budget smart and launch with confidence.
In today’s competitive beauty industry, great hair alone won’t keep your books full. This step-by-step guide to salon marketing ideas covers everything from building your brand to mastering social media, promotions, email marketing, SEO, and more.